New New Distractions


Apple CEO, Tim Cook took dig at Google user saying “You’re Not the Customer. You’re the Product”.  With the new consumer services and social phenomenon, it’s quite obvious with many of services we use every day for majority of the time in the day.

How many times it happens as you open your laptop or smartphones to do something like reading an article and you end up from one link to another to some other news or video on YouTube to some update from Facebook friend and at the end spending couple of hours on it? It’s like going to Grocery store for buying Gallon of milk and end up spending $100 and cart full of goods.

Some apps we see as productivity tool and that end up with another distraction from main course. Whether its Facebook feeds , twitters updates, notification on iPhone/Smartphone with one or other update may be for new message on WhatsApp or some new update for software, all are taking one step away from focused time.

Certainly, we can’t bluntly say, get the crap out and focus on something. These new way to connect people or get notified are required but with controlled access. We can do many things starting from turning off wi-fi to deleting few apps or blocking some sites but most important thing is “Self Control” and focus to get the task done and forget everything else.

One way, to get away from distracting thoughts is, give them a way by spelling it out. I mean write them down so they are out of your mind. That means even if you require, any of that, you have them written down.

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